Reference: Jan Herring How Much Is Your Competitive Intelligence Worth? [Full Text Online for Google Translate] Referencia: Jan Herring ¿Cuánto vale tu Inteligencia Competitiva? [Texto completo en línea de Google Translate]

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Phi Beta Iota:  This article, written in 2007, remains the standard in the field for both brevity and authoritativeness.

Business Intelligence is data mining, not intelligence.  Competitive Intelligence focuses on competitors and does not do 360 degree holistic analytics.

The modern term for a full service program is Commercial Intelligence, which uses only open sources and ethical methods.  It should not be confused with secret government intelligence or with illegal industrial espionage.

Mr. Herring is also the creator of the now globally-recognized “Herring Triangle” graphic of four levels of commercial intelligence and their relative costs.

Herring Triangulo en Espanol

Herring Triangle as Published in New Craft of Intelligence

Full Text Below the Line for Google Translate

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Nov 25

Reference: USDI Open Source Intelligence Instruction

Categories: DoD

Full 12 Pages Online

Phi Beta Iota: Also known as dodi 3115.12, august 24, 2010.  While the document displays some tiny hints that someone somewhere is thinking, it is largely bureaucratic pap that sanctifies the existing dysfunctional status quo, to include an SES as a branch chief rather than as the head of a new Department, DO, co-equal to DH and DI and DX. The only glimmer of progress is in requiring a consolidated defense program, but even this will be mangled and prolonged. This is a bean-counter instruction, not a real-world instruction intent on providing OSINT support to policy, acquisition, and operations.

See Also:

2008 IJIC 21/3 The Open Source Program: Missing in Action

Graphic: Herring Triangle of Four Levels Need & Cost

2009 DoD OSINT Leadership and Staff Briefings

2009: Human Intelligence (HUMINT) Trilogy

Search: The Future of OSINT [is M4IS2-Multinational]

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Aug 30

Graphic: Herring Triangle of Four Levels Need & Cost

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Jan Herring, the first National Intelligence Officer for Science & Technology (NIO/S&T) is the father of Open Source Intelligence in the USA.  Now retired, his baton has been picked up by Robert Steele, who took the campaign multinational.  The history continuing resistance to what was originally Jan Herring’s lead is covered briefly in 2008 IJIC 21/3 The Open Source Program: Missing in Action.

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Jan 24

Review: The Art and Science of Business Intelligence Analysis

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Amazoi Page

Amazoi Page

Too Expensive But Two Top People Cannot Be Ignored, July 5, 2008

Benjamin Gilad and Jan Herring

Although this book is dated and too expensive, Ben Gilad and Jan Herring are as good as it gets in the field. I recommend this book for corporate competitive intelligence collections–individuals should consider attending the Academy of Competitive Intelligence and look for less expensive works, such as I list below.
Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies
The New Competitor Intelligence: The Complete Resource for Finding, Analyzing, and Using Information about Your Competitors
The Secret Language of Competitive Intelligence: How to See Through and Stay Ahead of Business Disruptions, Distortions, Rumors, and Smoke Screens
Strategic and Competitive Analysis
Super Searchers Do Business: The Online Secrets of Top Business Researchers (Super Searchers, V. 1)
The New Craft of Intelligence: Personal, Public, & Political–Citizen’s Action Handbook for Fighting Terrorism, Genocide, Disease, Toxic Bombs, & Corruption

Not listed on Amazon, but available via the web from the UK, is Ben Gilad’s book Blindspots, which I continue to regard as the single best work for a CEO willing to consider the possibility that their information is inevitably filtered, biases, incomplete, and late.

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Jul 4

Who’s Who in Commercial Intelligence: Ben Gilad

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Ben Gilad

Ben Gilad

Dr. Ben Gilad, considered a leading developer of competitive intelligence (CI) theory and practice in the US, is a former Associate Professor of Strategy at Rutgers University’s Graduate School of Management. Gilad’s first CI books, The Business Intelligence System (1988, AMACOM, co-authored) and Business Blindspots (1994, US: Probus/Irwin; 1998, UK: Infonortics), paved the way for the CI evolution in US corporations, many of which emulated the basic principles of Gilad’s CI process model. He is the co-editor of the definitive analysis book, The Art and Science of Business Intelligence Analysis (1996, JAI Press), reprinted and updated with Jan Herring in 2008.

In 2004 Gilad published his breakthrough book, Early Warning (AMACOM, 2004), which defines for the first time a new role and scope for CI practitioners based on his innovative work with two strategic early warning systems in two leading global corporations. For this new risk management perspective of CI, CI Magazine labeled him “our CI guru”. The Society of Competitive Professionals honored him with its highest Meritorious award in 1996.

Early Warning

Early Warning

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Sep 30

Who’s Who in Commercial Intelligence: Jan Herring

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Jan Herring

Jan Herring

Jan Herring is President of Herring & Associates LLC, a management consultancy, specializing in intelligence matters, and a fouinding principal at the Academy of Competitive Intelligence, the gold standard for commercial intelligence training at all levels, entry, mid-career, and capstone.

He is unique in the world of commercial intelligence for having been the first modern pioneer and champion in the U.S. Intelligence Community for Open Source Intelligence (OSINT).  As the very first person ever to hold the office of National Intelligence Officer for Science & Technology (NIO S&T), he attempted in the early 1980′s to repair the severe deficiency in access to open sources in all languages.  His work laid the foundation for work by others that will eventually result in a national Open Source Agency fully independent of but support of the secret world.

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Sep 28

Reader Training Archive on Public Intelligence (1992-2006)

Categories: Methods & Process
Original

Original

1997

US

Reader Admin Cover, Appreciation, Foreword, Contents

1997

US

Reader Basch Secrets of the SuperSearchers: A Personal and Practical Perspective

1997

FR

Reader Baumard Learned Nations: Competitive Advantages Through Knowledge Strategies

1997

FR

Reader Bonthous Culture: The Missing Intelligence Variable

1997

UK

Reader Collier Toward the Global Information Industry and a New Information Paradigm

1997

US

Reader Donahue National Funding Directions for Open Source Intelligence

1997

US

Reader Fedanzo A Genetic View of National Intelligence

1997

US

Reader Fedanzo Implementing OSINT Through a Distributed Contribution Model

1997

US

Reader Herring The Role of Intelligence in Formulating Strategy

1997

US

Reader Hlava Selected Professional or Trade Associations in Information

1997

US

Reader Karraker (WIRED) Highways of the Mind

1997

US

Reader Kees Advanced Information Processing & Analysis

1997

SE

Reader Leijonhelm Economic Intelligence Cooperation Between Government and Industry

1997

US

Reader Markowitz Community Open Source Strategic Plan (COSPO)

1997

US

Reader McGill Private Sector Role in Collecting, Processing, & Disseminating Intelligence

1997

US

Reader MITRE Open Source Research Processing Initiative

1997

US

Reader Peters After the Revolution

1997

US

Reader Rheingold Tools for Thinking–Thinking New Thoughts

1997

US

Reader Schmidt A History of Failure, A Future of Opportunity: Reinventions and Deja Vu

1997

US

Reader Shepard Intelligence Analysis in the Year 2002: A Concept of Operations

1997

US

Reader Sibbit Commercial Remote Sensing: Open Source Imagery Intelligence

1997

US

Reader Steele ACCESS: Theory and Practice of Intelligence in the Age of Information

1997

US

Reader Steele Commercial Imagery (OSS Notices Extract)

1997

US

Reader Steele Draft Legislation: The National Information Strategy Act of 1994

1997

US

Reader Steele E3i: Ethics, Ecology, Evolution, and Intelligence

1997

US

Reader Steele HAC Surveys Open Source Intelligence (OSS Notices Extract)

1997

US

Reader Steele Information Concepts & Doctrine for the Future

1997

US

Reader Steele Intelligence Building Blocks (OSS Notices Extract)

1997

US

Reader Steele Lip Service, Great Pretenders, & OSINT (OSS Notices Extract)

1997

US

Reader Steele Mapping, Charting, & Geodesy Deficiencies (OSS Notices Extract)

1997

US

Reader Steele National Intelligence: The Community Tomorrow? (SASA at NSA)

1997

US

Reader Steele Open Source Intelligence: What Is It? Why Is It Important to the Military?

1997

US

Reader Steele OSINT: Graphical Overviews

1997

US

Reader Steele Private Enterprise Intelligence: Its Potential Contribution to Nat’l Security

1997

US

Reader Steele Reinventing Intelligence: The Advantages of Open Source Intelligence

1997

US

Reader Steele Talking Points for the Public Interest Summit

1997

US

Reader Steele Testimony to Commission on Eliminating Excessive Secrecy in Govt

1997

US

Reader Steele Toward High-Performance Organizations: A Strategic Role for Groupware

1997

US

Reader Studeman Teaching the Giant to Dance: Contradictions & Opportunities within the IC

1997

US

Reader Toffler Global Security & Global Competitiveness (OSS ’03 Keynote)

1995

US

Reader Markowitz COSPO: Community Open Source Program Office Strategic Plan

1995

US

Reader Peters After the Revolution

1995

US

Reader Steele House Appropriations Committee Surveys Open Source Intelligence

1995

US

Reader Steele Intelligence Building Blocks

1995

US

Reader Steele Lip Service, Great Pretenders, and Open Source Intelligence

1995

US

Reader Steele Mapping, Charting, & Geodesy Deficiencies

1995

US

Reader Steele National Intelligence: The Community Tomorrow? (At NSA, 1995)

1995

US

Reader Steele OSINT: What Is It?  Why Is It Important to the Military?

1994

US

Reader Basch Secrets of the Super-Searchers

1994

UK

Reader Collier Toward a Global Information Industry and New Information Paradigm

1994

US

Reader Englebart Toward High Performance Organizations

1994

US

Reader Steele Draft Legislation: National Security Act of 1994

1994

US

Reader Steele Private Enterprise Intelligence: Its Potential Contribution to Nat’l Sec

1994

US

Reader Steele Talking Point for the Public Interest Summit

1993

US

Reader McGill Private Sector Role in Collecting, Processing, Disseming Intelligence

1993

FR

Reader Schmidt A History of Failure, A Future of Opportunity: Reinvention & Deja Vu

1993

US

Reader Steele Reinventing Intelligence: The Advantages of OSINT
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Jul 18

Process Archives on Public Intelligence (1992-2006)

Categories: Methods & Process

2006

US

Process CRS Data Mining and Homeland Security

2006

US

Process Turnbull GSA Collaborative Workshop on Information Sharing

2005

US

Process Clapper Interview

2005

US

Process DNI Press Release on Appointment of ADDNI/OS

2005

US

Process DNI Office of the DNI Organization Charts

2005

US

Process Gerecht Need for New Clandestine Service

2005

US

Process Harris ABLE DANGER Summary

2005

US

Process JHU-APL Asymmetric Information

2005

US

Process Kamien et all Needs Analysis for Information Sharing

2005

US

Process Liszkiewiez Reconfiguring the Global System through Mobile Democracy

2005

US

Process Peters On the Soul of Intelligence

2005

US

Process Rushkoff Open Source Democracy

2004

US

Process Steele OSS Proprietary Listing of Capabilities Needed by Open Source Agency

2001

US

Process Chester The Atlantic Command’s Open Source Intelligence Approach & Future

2001

US

Process Dziedzic & Wood Information Technology as Catalyst for Civil-Military Unity of Effort

1999

US

Process Appleby Feedback: The Missing Link in Information Superiority

1997

US

Process Gupta & Pabian Tricks of the Trade: Analytic Tools and Techniques

1997

US

Process Pinchot Beyond Bureaucracy: Intrapreurship

1993

US

Process Bermudez Letter from a Source

1993

FR

Process Bonthous Culture: The Missing Intelligence Variable

1993

US

Process Brodwin & Bernardi Information Overload

1993

US

Process Christian Area Information Servers (WAIS) and Global Change Research

1993

US

Process Halberstadt Power and Communication in the Information Age

1993

US

Process Herring The Role of Intelligence in Formulating Strategy

1993

US

Process Horowitz Understanding Sources: The Real Challenge

1993

JP

Process Ishii Cross-Cultural Communication & Computer-Supported Collaboration

1993

US

Process Magee The Age of Imagination: Coming Soon to a Civilization Near You

1993

US

Process Pedtke Putting Functionality in the Open Source Network

1992

US

Process Andriole IT Support for OSINT Analysis & Production (Slides)

1992

US

Process Andriole IT Support for OSINT Analysis & Production (Text)

1992

US

Process Bodansky & Forest GOP Terrorism Task Force: Research Techniques & Philosophy

1992

US

Process Fedanzo Implementing OSINT Through a Distributed Collection Model

1992

US

Process Kees Advanced Information Processing and Analysis

1992

US

Process McIntyre Competitive Advantage: The Power of Online Systems

1992

US

Process Ogdin Words Are Not Enough

1992

US

Process Sacks Using the Telephone as a Research Tool

1992

US

Process Shepard Analysis in the Year 2002: A Concept of Operations

1992

US

Process Sibbet Commercial Remote Sensing: Open Source Imagery Intelligence

1992

US

Process Tenny Government Information Wants to be Free

1992

US

Process Thompson Ranked Retrieval and Extraction of Open Source Intelligence

1992

US

Process Tow Painting the Future: Some Remarks from INTERVAL

1992

US

Process Whitney-Smith Information Revolutions and the End of History

2003

US

Process DoD Defense Intelligence Meta-Tagging
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Jul 18

Commerce Archive on Public Intelligence (1992-2006)

Categories: Commerce
Archive 1992-2006

Archive 1992-2006

2004

SE

Commerce Bjore Commercial Intelligence

2003

SE

Commerce Bjore Reinventing Commercial Intelligence

2002

US

Commerce Klavans Identifying Commercial Opportunities from Emerging Science

2000

US

Commerce Technology Intelligence from Patents

2000

US

Commerce Sullivan Business Perspective on Essential Overseas Information

1999

FR

Commerce Baumlin Espionage or Business Intelligence: Nuances of Gray

1999

UK

Commerce Collier Overview of New Horizons in OSINT Sources, Softwares, Services

1999

US

Commerce Miller The Year the Information Industry Hit Bottom

1999

US

Commerce Robinson How Mobil Uses Open Sources & Services

1998

FR

Commerce Baumlin Black, White, Gray, Realities of the Investigative Marketplace

1998

US

Commerce Boyer Assessing US and Other Space Imaging Options for European Needs

1998

GE

Commerce Bruckner Information and Knowledge Management in Intelligence Situations

1998

US

Commerce Burwell Commercial Online Source Validation Methods

1998

UK

Commerce Collier The Pricing of Electronic Information

1998

US

Commerce Dunn Confronting the Future of the Information Industry

1998

Israel

Commerce Feiler Open and Personal: Economic Intelligence in the Middle East

1998

US

Commerce Horowitz Economic Espionage and OSINT: Legal and Security Implications

1998

US

Commerce Stara Valuing Competitive Intelligence

1998

US

Commerce Yankeelov Pushing the Assets of Time and Knowledge

1997

BE

Commerce Borry & Sohl Electronic Sources & Methods: A Belgian Business Perspective

1997

US

Commerce Suggs International Trade & Commerce Intelligence Search Strategies (Slides)

1997

US

Commerce Suggs International Trade & Commerce Intelligence Search Strategies (Text)

1996

US

Commerce Bates Recent and Emerging Trends in Information Brokering

1996

US

Commerce Call Realities & Myths Regarding Financial Research Using Open Sources

1996

US

Commerce Kolb (SCIP) Sales Pitch for the Society of Competitive Intelligence Professionals

1996

US

Commerce Sibbit Emerging Business Models for Commercial Remote Sensing

1996

US

Commerce Steele Concise Directory of Selected International Open Sources & Services

1996

US

Commerce Steele Open Source Intelligence Handbook, Chapter 1, Overview

1995

US

Commerce Herring Business Intelligence in Japan and Sweden: Lessons for the US

1995

US

Commerce Herring Intelligence to Enhance American Companies’ Competitiveness

1995

US

Commerce Herring Using the Intelligence Process to Create Competitive Global Advantage

1995

US

Commerce Simon & Blixt Emerging Issues in Competitive Intelligence

1994

US

Commerce Basch Secrets of the Super-Searchers: A Personal and Practical Perspective

1994

Switz

Commerce Bernhardt Tailoring Competitive Intelligence to Executive Needs

1994

UK

Commerce Collier Global Information Industry and a New Information Paradigm

1994

US

Commerce Himelfarb Introduction to Competitive and Business Intelligence

1994

US

Commerce Kelly ASIDIC Perspectives & Its Contributions to National Competitiveness (S)

1994

US

Commerce Kelly ASIDIC Perspectives & Its Contributions to National Competitiveness (T)

1994

US

Commerce Marcinko Association of Information and Dissemination Centers, Case Studies

1994

US

Commerce Shaker Beating the Competition: From Boardroom to War Room

1994

US

Commerce Shaker & Rice From War Room to Board Room

1994

US

Commerce Sharp How to Identify Changes that Threaten Your Business Activity, In Advance

1994

US

Commerce Stanat The Power of Global Business Information

1994

US

Commerce Steele Germany: ACCESS:  Theory and Practice of Competitor Intelligence

1994?

US

Commerce Steele ASIDIC: Intelligence Community as a New Market

1993

US

Commerce Caldwell International Investigative Market (Slides)

1993

US

Commerce Caldwell International Investigative Market (Text)

1993

SE

Commerce Dedijer Europe’s To BI or not to BE: Inventory of a New Business Innovation

1993

US

Commerce Elias An Overview of the Information Industry in 1993

1993

AU

Commerce Fraumann Business is War

1993

US

Commerce Herring Business Intelligence: Some Have It, Some Don’t–How They Do It

1993

US

Commerce Himelfarb Intelligence Requirements for Executives

1993

US

Commerce Monaco & Gerliczy Economic Intelligence and Open Source Information

1993

JP

Commerce Shima Overview of Japanese Media and Information Systems

1993

US

Commerce Splitt The U.S. Information Industry: Changing the 21st Century

1993

US

Commerce Steele Corporate Role in National Competitiveness

1993

US

Commerce Steele The Intelligence Community as a New Market

1992

US

Commerce Hlava Information Industry Corporations (Partial Listing)

1992

US

Commerce Hlava Selected Professional and Trade Associations in Information

1992

US

Commerce Hlava The Information Industry: Impact of Globalization

1992

US

Commerce Meyer Business Intelligence at the Cutting Edge

1992

US

Commerce Nobel From A to Z: What We’ve Done with Open Sources

1992

US

Commerce Shaker & Kardulias Intelligence Support to U.S. Business

1992

US

Commerce Williams OSINT to Create Intelligence in a Commercial Environment
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Jul 18

Graphic: Jan Herring’s Triangle for Decision-Support

Categories: Balance
Jan Herring's Triangle

Jan Herring's Triangle

Jan Herring, then National Intelligence Officer (NIO) for Science & Technology (S&T) was the first modern OSINT pioneer, along with George Marling and other S&T analyts.  After he retired he devleoped this triangle as part of his training offered via the Academy of Competitive Intelligence, still the best institution around.

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Aug 13